Luna, Beyond the Bar

LUNA is all about good food and good nutrition, but let’s face it: You’re not ONLY what you eat. Here we take a closer look at what feeds your strength. Whether you’re an athlete, an artist, a foodie or just plain awesome, we hope you’ll find something here for you.


Meet the newest sweet ‘n salty LUNA Protein
Meet the newest sweet ‘n salty LUNA Protein

Juggling work, family, friends, travel and workouts? We all know that life is full of busy schedules and tough decisions, but choosing between salty and sweet shouldn’t be one of them. Now, you can have the best of both worlds with our newest addition to the LUNA Protein line - Chocolate Salted Caramel! Satisfy your sweet tooth with decadent caramel filling and silky chocolate coating made with Rainforest Alliance Certified™ cocoa; sprinkled with a dash of salt to fulfill your savory cravings.

Made with the perfect balance of salty and sweet, LUNA Protein Chocolate Salted Caramel makes for the perfect post-workout treat or energy boost for when you need a pick-me-up. You can feel good about the bar’s organic, Rainforest Alliance Certified, and sustainable ingredients and join us in our commitment for a healthier planet and well-being. Like all LUNA Protein bars, Chocolate Salted Caramel is gluten free, low glycemic and with 12 grams of protein, will help keep hunger at bay.

Meet Susanna & Elaina of 4Corners
Meet Susanna & Elaina of 4Corners

San Diego and Bali’s coveted residential and commercial interior design team, 4 CORNERS International Design Concepts is a sister duo lead by San Diego natives, Elaina Myers and Susanna Samaniego. Splitting time between North County San Diego and Bali Indonesia, the sisters boast a portfolio of award winning designs from beach bungalows in the far east to million dollar estates on the west coast. With access to imports from the unique markets of Bali, the sister's effortlessly illustrate worldly travel to local living—a signature look seen frequently on Fox 5 Design Segments, style blogs and numerous interior design publications.


What inspired you to create 4 Corners?

Susanna: I was looking for something to fuel my passion to be creative! I needed something a little bit more than what working for "the man" was providing for me. I always saw myself owning my own business and when the stars aligned for my sister and I to take this leap of faith, it was a no brainer. We have been on a creative roller coaster ever since, and I couldn't be more happier about it!

Elaina: The desire to be my own boss and make my own rules and a love for design and the creative process.

How would you describe your dynamic as sisters and as business partners?

Susanna: A popular question for us sisters! I would describe it with one word: Diamond- interesting in shape, sometime rough, mostly smooth. Transparent, strong and beautiful! Rare too! (We're lucky!)

Elaina: We have a healthy dynamic. As sisters we do the usual sisterly things- borrow each other's clothes, tell each other straight up what we think, laugh over silly things and argue over silly things. As business partners we're supportive of each other. There is a loyalty there that is very comforting and makes me feel more confident in my work, knowing that Susanna has my back no matter what.  

Where/what/who is your main source of design inspiration?

Susanna: I find design inspiration in a lot of places. My hometown, San Diego inspires me (the beach, the sand, the sunsets, the hikes). I also refer to design magazines and websites quite often for inspiration. And then my boyfriend Tyler inspires me daily. He, too, is a designer and the way his brain works is amazing!

Elaina: I love looking at magazines and design books and I'm a big Pinterest girl. I love studying images of different spaces, seeing what other people are doing. Nature is also my big inspiration. I live in Bali where there is amazing natural beauty. The rice paddies, the beaches and the volcanoes. It's such a dynamic island. I'm also inspired by certain people in my life, their spirit and energy. I'm very blessed to have wonderful friends and family that inspire me daily.

What have been the biggest opportunities and challenges starting your own business?

Susanna: Lots of up hills and down hills!! We are still walking it through. The tough parts for me is staying afloat and believing in our long term vision.  There are days that I want to quit, but I am quickly reminded of my freedom, creative opportunities and awesome partnership!  The opportunities that are presented to us daily are still blowing my mind.  I some times find myself in situations or moments during my day where I think to myslef, "Ha! This is so much fun! Sure beats sitting behind a desk!"

Elaina: Moving to Bali and starting our business both in California and Bali was a huge opportunity and a big challenge at the same time. I was dealing with language barriers and massive cultural differences and I just had to figure it out. I learn best by diving in and making mistakes and learning from them. I now speak the language and I have wonderful relationships with the beautiful artisans here in Bali. That's been a huge opportunity for us. 


As female entrepreneurs, what's the most important piece of advice you can impart to other women who want to accomplish their goals and follow their passions?

Susanna: This may be the obvious, but it's SO true. Dont Quit! Keep at it! Work hard and be nice. 

Elaina: First you have to recognize what makes you happy, be clear about it and then you have to let go of any fear and trust in yourself. It can be scary and difficult at times but just keep at it. It takes time to build something. See it through. 

If you could have lunch with any female past or present, who would it be and why? 

Susanna: Audrey Hepburn! She has always inspired me not only with her talent, but with her delightful presence she always had!  She is a style icon in so many ways and to sit for an hour and have lunch with this woman would be dream come true!  The way she carried herself was impeccable and still in style!

Elaina: I would have lunch with my great grandmother, Bibi. She died when I was too young to know what I know now. She had such beautiful style and her home in Mexico City was incredible, I still remember it. I would love to sit down with her and hear her stories. Hear what inspired her. I think knowing about your ancestors is important in better understanding yourself. I like to think that she and I have a lot in common. 

What does "Be Bold" mean to you?

Susanna: Being bold to me is breaking the rules, and thinking outside the box. Using statement pieces in my work and making statements in my life! Not being afraid of what the masses will think. This was hard for me when I first started our business. I am still working on it. But I have gotten much better. It was once I started peeling back the layers of what others thought  when I slowly started to feel bold and brave and discovered my own self worth. That's also when good design happens!

Elaina: Be Bold to me is to be fearless. To do the wild things that you think about doing with no care as to what others may think.

What does "stepping out of your comfort zone" mean to you?

Susanna: It was once I started to realize my value and worth, that I was finally confident with stepping out of my comfort zone. Again, I feel like this is when good things happen.

Elaina: It means doing something in a way that feels foreign and a little scary but that you somehow know is the right way to go. It's inviting change into your life. 

What LUNA flavor coincides with your personality & why?

Susanna: I'm a Honey Salted Peanut gal! I can be very nice and smooth but every once in a while I have a salty bite! (which is a good thing, right??)

Elaina: Nutz Over Chocolate. Sweet and salty in one. It's a balanced flavor, it feels healthy and naughty and the same time. A bit of both is important. 

Carrie Atwood of Team LUNA Chix Seattle
Carrie Atwood of Team LUNA Chix Seattle

In 2012 our Team LUNA Chix season was just starting. It was my 6th season with the local team and my first season as co-leader. We had just returned from a fabulously fun time at LUNA summit, I was three weeks away from racing in the ITI Cross World Championships and I went for a bike ride with a member of the Team LUNA Chix Seattle Cycling team.  It was on that ride that I noticed something wasn't quite right. The following week consisted of a first place finish in a mountain bike race, my 38th birthday and the loss of vision in my left eye.  I also found out I had a brain tumor and I was going to have brain surgery.  


The same day I found out, the team had already planned to meet for photos for the website. I confided in two teammates that day, and I told the rest of the team shortly there after. The love and support I received from my LUNA teammates, the LUNA participants and LUNA corporate was amazing. The LUNA Chix swooped in and took care of me and my family. The teammates took over the leadership duties, they provided weeks and weeks worth of meals, they comforted me in the scary days before surgery and they made me laugh and heal in the days after. The doctor even gave them permission to help me hobble around while still in the hospital - a task given to only the most trusted and capable individuals. I had never felt what it was like to be part of a community.  Sure I knew what it meant, and I lived in one, but it wasn't until I was in this place of need, did I truly understand what it meant. The LUNA Chix are community.  

Read more of Carrie's story at

Meet Designer Shelby Olson
Meet Designer Shelby Olson

In honor of National Packaging Design Day on May 7th, we're so excited to introduce you to Shelby Olson, LUNA Bar's own incredible designer!

How long have you been a designer for LUNA? 7 awesome years

What was it like seeing packaging you designed on shelf for the first time? Really fun!! I love being in different parts of the country and suddenly coming upon a LUNA Bar in random places. Like little Easter eggs reminding me of my work.

Where do you get inspiration for packaging design from? A lot comes from traveling, seeing new places and products with fresh eyes. Wandering the gourmet chocolate aisles in stores. The colors and beauty in nature. Oh, and really good coffee.

What packaging project are you most proud of? That’s hard to say. I’ve gotten the opportunity to work on several amazing brands at Clif Bar. I definitely have a special place in my heart for LUNA though.

How long does it take for packaging ideas to go from concept to shelf? It can take a few months or up to a year depending on the amount of change a package design goes through. 

What LUNA flavor coincides with your personality and why? I’d have to say Chocolate Dipped Coconut. I’m a huge fan of anything coconut (reminds me of being somewhere tropical) and I love the teal, ocean blue color. All in all, a very happy flavor.

Life after LUNAFEST: Jen McGowan
Life after LUNAFEST: Jen McGowan

Award-winning filmmaker Jen McGowan has quickly become one of the most on-the-rise directors in entertainment after several years of hitting the festival circuit with her critically acclaimed short films, including LUNAFEST back in 2011 with her film Touch. Through a producer she met at LUNAFEST, Jen was able to secure support for her first feature-length film. In March 2014, McGowan premiered her feature film directorial debut, KELLY & CAL, at the renowned SXSW Film Festival and received the Gamechangers Award - past recipients include Hannah Fidell (A Teacher, SXSW 2013), Megan Griffiths and Amy Seimetz (Eden and Sun Don’t Shine, both SXSW 2012) and 2014 Keynote Speaker Lena Dunham (Tiny Furniture, SXSW 2010).

Jen's latest film is about a punk-rocker turned suburban mom, Kelly (Juliette Lewis), who is nostalgic for a life she can no longer have and uncertain of a future she doesn't yet fit in. Seventeen-year-old Cal (Jonny Weston) is frustrated at his lack of control over the hand he's been dealt. When the two strike up an unlikely friendship, it's the perfect spark needed to thrust them both back to life. The film is being released by IFC Films and is hitting theatres across the country on September 5. Jen's unique storytelling, creativity, and boldness have allowed her to continuously develop films that will change the landscape of movie making in the years to come.

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Her Story: Naama Bloom of
Her Story: Naama Bloom of

Naama Bloom is the founder and CEO of, a modern-day women's health company. She is a 15+ year marketing leader with a significant track record of building high-performing teams, launching and managing brands, customer acquisition, PR, and direct marketing.

In 2013, she launched HelloFlo with the goal of empowering women and girls to celebrate all stages of their life, from puberty to menopause. HelloFlo's first two promotional videos, "Camp Gyno" and "First Moon Party" have received over 40 million views. Naama holds an MBA from Cornell University and was recently named to AdAge's Creativity 50 for 2014.

What was your initial inspiration for creating HelloFlo?

When I started my business I was really trying to solve a simple problem. I always got my period in the middle of the day and I never had tampons with me. I wanted a service that would show up a few days before my period, hand me a few tampons, and tell me to put them in my work bag. I had no idea that two years later our mission would be expanded to educating women about their bodies through multiple life stages and providing them with the products they need to manage transitions.

What was the most surprising thing you learned about yourself as you entered motherhood?

I've always been an empathetic person but after having children it became almost impossible for me to hear a story without putting myself in the shoes of the storyteller (or subject of the story). I really didn't understand the capacity for feeling that motherhood brings.

What do you ultimately want to accomplish with HelloFlo?

I want to normalize the conversations we have around women's bodies and health. From urinary incontinence to menstruation to sexual dysfunction - I think we'd all be healthier and happier if we lived in a world where we felt comfortable talking about our bodies and addressing our needs.

If you could have lunch with any female figure, past or present, who would it be?

Tina Fey - I want to be her best friend.

What kind of world do you hope your daughter grows up in? Or what is your ultimate wish for your daughter?

I want her to live in a world where she has the freedom and encouragement to do whatever her heart desires.

As a female entrepreneur, what's the most important piece of advice you can impart to other women who want to build their dream businesses?

It's going to be hard, and you'll fail a lot a long the way. But that's ok. It's part of the journey. Build up your calluses and keep going.

What LUNA flavor coincides with your personality & why?

I love the Chocolate Dipped Coconut LUNA. It's much more than it seems. Looks like a chocolate bar but there's so much more in there. 

Watch HelloFlo's newest video and ode to new moms, Postpartum: The Musical

Team LUNA Chix

Team LUNA Chix brings together women interested in learning new sports, staying active and inspiring others to do the same. TLC consists of 14 Local Teams, including women at all levels and the Pro Team which includes 6 of the country’s most amazing (and winning) professional athletes. Together the teams train, compete and support each other, while also fundraising for the Breast Cancer Fund

Connecting Women Through Film

LUNAFEST is a traveling film festival of award-winning short films by, for, and about women. Every screening raises funds and awareness for local women’s nonprofits and LUNA’s beneficiary, the Breast Cancer Fund.

Upcoming Events See All

Causes We Support


Only 1 out of 10 women with breast cancer have a genetic history of the disease. Breast Cancer Fund is working to find and eliminate environmental causes of breast cancer.



Educates parents, supports protective policies, and engages communities to create healthy environments where children and families can flourish.