Luna, Beyond the Bar

LUNA is all about good food and good nutrition, but let’s face it: You’re not ONLY what you eat. Here we take a closer look at what feeds your strength. Whether you’re an athlete, an artist, a foodie or just plain awesome, we hope you’ll find something here for you.


Her Story: Jordan Jones of Packed Party
Her Story: Jordan Jones of Packed Party

Packed Party’s founder and original party girl Jordan Jones learned a secret from her mother a long time ago: it’s much more fun to give than to receive, and it’s not what’s at the party, but who’s at the party that counts. This “who” doesn’t have to be a bunch of people. After all, we only have ourselves and a few good friends to count on, wouldn’t you agree? If you can’t treat yourself or a friend to a personal party every so often then we say it’s time for a little intervention.

Jordan has always found these things to be true and absolutely loves giving unique gifts to those closest to her. Combining her love for giving with her expertise in events seemed only fitting for a girl like her. Shortly after moving to San Francisco, this party girl was inspired with the idea for a Packed Party after she awoke from a dream, wrote all of her thoughts down, and established the company the very next day when she saw there wasn’t such a thing. Fun and uniquely themed gift packages that embody the singular idea that we can have our cake and eat it too was officially born right there in the middle of her tiny apartment.

What was the inspiration behind creating Packed Party?  Moving to a new city and not knowing anyone proved to be a bit lonely for me, hence me having a personal Pity Party – the initial inspiration to create the party packages! Gifting can be expensive though and time consuming in a lot of cases, so I wanted to do all the hard work for people in assembling something creative, personalized, and leaving you feeling like you didn't break your bank. Each day in life we have a choice to pick ourselves up and start the party, so why not create a package to encourage women to show love to themselves and spread kindness to others?

Where do you see your business growing in the next 5-10 years? We have big plans to grow! Definitely more packages, more demographics, different types of party girl goodies outside of the care package space, and possibly an on-demand service in select cities. How great would it be to ping someone that you were having a rough day and the next thing you know you have a Pity Party package showing up at your desk? I'm really excited for the future of Packed Party!

Who do you consider your mentor(s) in business and in life? I wouldn’t say I have one mentor in particular as I seek a lot of different people’s advice in business. Bouncing ideas and asking questions has been really important for me in creating Packed Party. My mentor in life, as corny as it might sound, would most definitely be my father. He’s tough on me and asks the questions about work or life other people won’t. Having such a supportive and hilarious family has made Packed Party that much more fun to work on. When things get all too serious or stressful I can call and they’ll remind me I do in fact sell break-up packages and Pity Party packages.

If you could have lunch with any female, past or present, who would it be and why? Probably Ellen DeGeneres. My mom and I have watched her show forever laughing together, and she’s built such an amazing empire on her sense of humor and ability to spread kindness to others. I’d have so many questions about her story getting to where she is now.

We know it only takes one to have a Packed Party, but if you could throw your ultimate dream party, who are thefirst five people you'd put on your guest list? This is tough! A good mix is key, sort of like all of our different packages bringing different things to the party. I’d have to say Kristen Wiig because I find her hilarious, Tory Burch because she inspires me, Beyonce, well, because she’s queen, Jennifer Lawrence or J. Law as I refer to her (yes, I think we’d be besties), and last but not least, Mark Cuban.

What LUNA flavor coincides with your personality? Probably LemonZest! I’m definitely full of zest and can be quite sour at times when I’m hungry…Did I mention I love lemon-flavored anything?

As a young entrepreneur, what is the most valuable lesson you've learned along the way that you'd want other dreamers to know? Your first idea is always your best idea and there’s a reason people tell you to go with your gut- it certainly has worked for me in creating Packed Party.

Her Story: Jane Park of Julep
Her Story: Jane Park of Julep

Jane Park is co-founder and CEO of Julep, the only e-commerce beauty brand that takes a full-stack approach to product development, testing, and distribution. Under Jane’s direction, Julep has raised $56 million in funding from top-tier venture firms and quadrupled revenues each year over the past few years. Prior to starting Julep, Jane was an executive at Starbucks, most recently serving as director of new ventures, and also worked at preeminent global strategy consulting firm The Boston Consulting Group. Jane was born in Seoul, Korea and grew up in Toronto, Canada. She received a BA in public policy and international affairs from Princeton University and a JD from Yale Law School.

If you could have lunch with any female figure, past or present, who would it be?
Kerry Washington.  She is so smart, insightful and funny!

Who is your most important inspiration? What feeds your strength?
My family feeds my energy and strength.  Parenting is a constant source of inspiration for leadership.

What LUNA flavor coincides with your personality?
Peanut honey pretzel.  A little salty, a little sweet, a little crispy.

As female entrepreneurs, what's the most important piece of advice you can impart to other women who want to build their dream businesses?
Building something is extraordinarily uncomfortable!  You’re always iterating and scraping together tiny pieces of success out of the chards of failure to build to the next level.

What Julep color are you currently rocking?
Princess Grace.  I walk more smoothly and have better posture when I wear this royal blue.  (At least in my head)

What's your personal style profile (classic with a twist/boho glam/modern beauty/bombshell/it girl)?
I was super surprised to find out through our quiz that I was a bombshell. I bought my first leopard print ANYTHING (a belt at J. Crew) after I got my style profile assessment.  It’s been life changing!

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Fueling Up and Staying Healthy in College
Fueling Up and Staying Healthy in College

Keeping up with nutrition while also balancing a full schedule, studying for midterms and a busy social agenda isn't the easiest thing to do as a college student. LUNA nutritionist Sarah-Jane Bedwell has some easy-to-follow tips to make sure you ace your personal nutrition this year. Check out the preso and download your 5-day Meal Plan here.

Sarah-Jane Bedwell is a national speaker and media personality, Sarah-Jane has educated and entertained hundreds of different corporate and community groups as well as professional associations. Her mission is to help people achieve a higher quality of life through food and nutrition. As the official "Eat Like Me" food and nutrition blogger for SELF Magazine, a national women's health and fitness magazine, she has a valuable platform in which she can share the information that she is both knowledgeable and passionate about.

Life after LUNAFEST: Jen McGowan
Life after LUNAFEST: Jen McGowan

Award-winning filmmaker Jen McGowan has quickly become one of the most on-the-rise directors in entertainment after several years of hitting the festival circuit with her critically acclaimed short films, including LUNAFEST back in 2011 with her film Touch. Through a producer she met at LUNAFEST, Jen was able to secure support for her first feature-length film. In March 2014, McGowan premiered her feature film directorial debut, KELLY & CAL, at the renowned SXSW Film Festival and received the Gamechangers Award - past recipients include Hannah Fidell (A Teacher, SXSW 2013), Megan Griffiths and Amy Seimetz (Eden and Sun Don’t Shine, both SXSW 2012) and 2014 Keynote Speaker Lena Dunham (Tiny Furniture, SXSW 2010).

Jen's latest film is about a punk-rocker turned suburban mom, Kelly (Juliette Lewis), who is nostalgic for a life she can no longer have and uncertain of a future she doesn't yet fit in. Seventeen-year-old Cal (Jonny Weston) is frustrated at his lack of control over the hand he's been dealt. When the two strike up an unlikely friendship, it's the perfect spark needed to thrust them both back to life. The film is being released by IFC Films and is hitting theatres across the country on September 5. Jen's unique storytelling, creativity, and boldness have allowed her to continuously develop films that will change the landscape of movie making in the years to come.


Team LUNA Chix

Team LUNA Chix brings together women interested in learning new sports, staying active and inspiring others to do the same. TLC consists of 26 Local Teams, including women at all levels and the Pro Team which includes 10 of the country’s most amazing (and winning) professional athletes. Together the teams train, compete and support each other, while also fundraising for the Breast Cancer Fund

Connecting Women Through Film

LUNAFEST is a traveling film festival of award-winning short films by, for, and about women. Every screening raises funds and awareness for local women’s nonprofits and LUNA’s beneficiary, the Breast Cancer Fund.

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Causes We Support


Only 1 out of 10 women with breast cancer have a genetic history of the disease. Breast Cancer Fund is working to find and eliminate environmental causes of breast cancer.



Educates parents, supports protective policies, and engages communities to create healthy environments where children and families can flourish.